The influence of social media marketing on generation z's purchase intention : the mediating role of customer trust / Rayib Ibrahim.
By: Ibrahim, Rayib
Material type: TextPublisher: Hamirpur : National Institute of Technology, 2024Description: viii, 62pDDC classification: 658 Dissertation note: Master of Business Administration, Department of Management Studies, National Institute of Technology Hamirpur, Himachal Pradesh, India - 177005. 2024 Guide / Supervisor: Kumar, SachinItem type | Current location | Call number | Status | Date due | Barcode |
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Thesis or Dissertation | Central Library On Display | 658 IBR (Browse shelf) | Available | TH-2291 | |
Internship / Project Reports | Management Studies (Departmental Library) On Display | 658 IBR (Browse shelf) | Available | MG-PR-2406 |
Master of Business Administration, Department of Management Studies, National Institute of Technology Hamirpur, Himachal Pradesh, India - 177005. 2024
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