How pricing influences the consumer online shopping cart abandonment decision a study on generation z

By: Thakur, Sourav
Material type: TextTextPublisher: Hamirpur : National Institute of Technology, 2023Description: vi, 21pDDC classification: 658 Dissertation note: Master of Business Administration, Department of Management Studies, National Institute of Technology Hamirpur, Himachal Pradesh, India - 177005. 2023 Guide / Supervisor: Kumar, Sachin
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