Applying Innovation Resistance Theory to Understand Consumer Resistance to use Social Media for Online Purchase / Sahil Sharma.
By: Sharma, Sahil
Material type:
TextPublisher: Hamirpur : National Institute of Technology, 2022Description: iv, 46pDDC classification: 658 Dissertation note: Master of Business Administration, Department of Management Studies, National Institute of Technology Hamirpur, Himachal Pradesh, India - 177005. 2022 Guide / Supervisor: Kumar, Sachin
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Thesis or Dissertation
|
Management Studies (Departmental Library) On Display | 658 SHA (Browse shelf) | Available | MG-PR-46 | |
|
Thesis or Dissertation
|
Management Studies (Departmental Library) On Display | 658 SHA (Browse shelf) | Available | MG-PR-47 |
Master of Business Administration, Department of Management Studies, National Institute of Technology Hamirpur, Himachal Pradesh, India - 177005. 2022
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