Cognitive dissonance : post purchase behaviour in automobile industry

By: Rattan, Hitesh
Contributor(s): Singh, Amandeep | Chhabra, Rohit | Sharma, Ashish
Material type: TextTextPublisher: Hamirpur : National Institute of Technology, 2012Description: 54pDDC classification: 658 Dissertation note: Master of Business Administration, Department of Management and Humanities, National Institute of Technology Hamirpur, Himachal Pradesh, India - 177005. 2012 Guide / Supervisor: Thakur, Vikas
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